What a day here in Providence. Great weather, riding and energy for a perfect opening to our inaugural East Coast edition of the OutDoor Demo. We had great turnout at the event and a constant stream of riders heading out to the trails on new bikes. The NBDA Seminars and tech clinics were standing room only. We ended the day with a fun industry networking party where we served New England clam chowder, corn on the cob, corn bread, pizza, beer and refreshments. Met a ton of dealers from all over the East Coast. A few shops from New York City had rented vans to bring all their employees up for the event. Saw a few retailers from places as far away as Tennessee and Virginia, too. Heard that some shops had employees coming up on different days so that they could keep the shop covered and still experience the Demo. 

Gatherings of the bike industry like this are awesome. Couldn’t enjoy my job anymore than on days like today. Thanks to all retailers that turned out today and hope to see many more of you on Wednesday. Keep your fingers crossed for decent weather…

It’s late, so here are some photos to give some flavor of what’s going on.

Aisle Crowds

Aisle shot while the sun was still strong. With those trees in the back, this definitely is NOT Bootleg Canyon.

Jamis and SRAM

The Jamis and SRAM corner of the Demo. Jamis has over 40 models on display here.

Chris King\'s Chris DiStefano

Chris DiStefano of Chris King in the CK booth. Just like in Vegas, one of the more popular booths.

Mike Steidley Stunt Show

Mike Steidley put on a show for the dealers in attendance to break up the business talk and riding. Richard Fries was the MC. Mike is sponsored by Kenda.

Jamis Bicycles Booth at OutDoor Demo East

Jamis area at the Demo. They made a real commitment to put on a good show for their retailers this first year.

Tim B, Mauriece T, Scott M at OutDoor Demo East

Meeting of the minds: Tim Blumenthal of Bikes Belong (in blue), Scott Montgomery of Scott USA, and Maurice Tierney of Dirt Rag and the new Bicycle Times magazines. Tim said he liked how he could have a longer conversation with people here without as many distractions as the big show in Vegas. Had a nice lunch with Tim and Lance Camisasca today.

Tim Jackson of Masi Bicycles

Tim Jackson of Masi having a good chat with some retailers. Just like at Bootleg Canyon, Tim seemed to be constantly busy.

Specialized frames at OutDoor Demo East

Some of the Specialized bikes on display for demo’ing.

Parlee at OutDoor Demo East

Parlee is one of the regional manufacturers from new England with displays here.

West Hill Shop at OutDoor Demo East

Here’s a retailer from one of the quintessential New England bike shops: the West Hill Shop in Putney, VT on some of the singletrack trails at the Demo site that we spent all day yesterday maintaining and cleaning up. One of the great things about having a demo event here is that the retailers can ride the bikes in conditions that they and their customers will be riding in. Here, that would be rocks, roots, dirt and mud when it’s wet.

Spent most of the day since 7am this morning doing trail maintenance here at Roger Williams Park in Providence for OutDoor Demo East. This is definitely not Bootleg Canyon in Nevada. Though I did see a bunch of bikes in the demo fleets that still had Bootleg Canyon dust on the tires and frames.

I’m way past ready to call it a day, but wanted to get at least a few photos up of setup. They were all taken with my iPhone since the van that I left the real camera in was out running errands all day so that’s why they look crappy. It was a gorgeous sunny day with not a cloud in the sky. Got close to hitting 60 degrees F. Hope the weather holds out for Tues and Wed.

First off, an overview of part of the demo area:

OutDoor Demo East Setup

Santa Cruz bicycles tent:

Santa Cruz Bicycles OutDoor Demo East

Always great to see Civia bicycles. Come on out to try one yourself, retailers:

Civia Cycles OutDoor Demo East

You can always count on a large presence for Specialized:

Specialized Bicycles OutDoor Demo East

Rocky Mountain bikes:

Rocky Mountain Bicycles OutDoor Demo East

Fuji has a lot of carbon fiber available to demo in their tent:

Fuji Bicycles OutDoor Demo East

Spent most of the day pounding in the these stakes and running Interbike caution tape between them to mark the trails. Think we laid out about 3 miles of this tape today with Lance, Chip and Robert. That and raking, clipping, shoveling and picking up seemingly tons of garbage out of the woods. Why do people go out in the woods to experience nature and then trash it with urban waste? Shame. But I feel like if nothing else, we’re leaving this great park a lot cleaner. Can’t wait for the soreness tomorrow.
Interbike Caution Tape

Sitting in our hotel room in Providence, Rhode Island, the night before setup day for OutDoor Demo East – resting up before a busy three days. Finally got some WiFi to connect to the net and try to post something and see what’s going on in the rest of the industry. Spent Saturday and Sunday in the Boston area. Visited a few shops and stopped by the Boston Bike Film Festival in Harvard Square last night. With the enormous Head of the Charles rowing regatta going on this weekend, the atmosphere was electric and festive. Met Cat the organizer and some of the MassBike crew that were managing the bike valet program. Harpoon Brewery sponsored the event. Bikes and beer, always good together.

Had some nice comfort food in an Irish pub down the street earlier tonight with the rest of the team. Almost got kicked out of said pub for cheering on Tampa Bay a bit too vigorously in game 7 of the ALCS (our team is made up of Yankee and Angel fans). I grew up in the Yankee half of Connecticut, myself. The game’s still on so I don’t know who won yet.

But enough baseball – we’re in New england for bikes. Lots of bikes, actually. Pulling into the parking lot of the Providence Hilton, this is what we saw:

Giant and Specialized Trucks in Providence

Two Giant Bicycle rigs and one from Specialized. Hidden behind them was the Fox Racing Shox truck. They’re here in anticipation of move-in day tomorrow down at the Demo site. Had a nice chat with Andy the Specialized tech who was assembling some of their demo bikes. He had a few bikes with the new 2009 Dura Ace groups and we compared notes on it since I got to ride it out in Boulder City in September. Compared it with SRAM’s Red and the Super Record from Campy (which I haven’t had a chance to ride yet). Won’t tell you what our preferences were, but we did agree that they’re all definite improvements to the breed.

From my visits and calls to Northeast shops and pre-registration numbers (over 1,200 last I checked early last week), people are pretty excited about the event coming to town and we should have a great showing. If you work at a bike shop in the Northeast you should really come on out to Roger Williams Park just south of Providence. We’ve got just about 60 manufacturers coming with big demo fleets and ‘09 gear for you to see and try. Add in the Mavic and SRAM tech clinics and NBDA Super Seminars and it’s going to be a real serious event. Show us that we were right in choosing to put on a trade event here. Here’s the latest list of exhibitors for you:

AMB i.t. US, Inc.
Action Bicycle USA Inc.
Advanced Sports Inc: Fuji, Kestrel, SE and Breezer Bicycles
American Diabetes Association*
BMC
Cannondale Bicycle Corporation
Carver Bikes
Chris King Precision Components
Civia Cycles
Delta 7 Sports
Downeast Bicycle Specialists
Earth, Wind and Rider
East Coast Greenway Alliance*
Felt Racing, LLC
Finish Line Technologies
Fox Racing Shox
Giant Bicycle Inc
Gore Bike Wear
Haro Bicycle Corp.
Highway Two
Hydrapak, LLC
J & B Importers Inc.
Jamis Bikes
KHS / Freeagent Bicycles
Kenda USA
Kuota/Eurospek Inc
Louis Garneau USA
Marin Bikes
Masi Bicycles
Mavic,Inc.
New England Mountain Bike Association*
NiteRider Technical Lighting Systems
Norco Performance Bicycles
Nuun & Co
Pacific Cycle, Inc., Schwinn, GT, Mongoose
Pedro’s Inc.
Rocky Mountain Bicycles
SRAM Corp.
Salsa Cycles
Santa Cruz Bicycles Inc.
Scott USA
Sigma Sport
Specialized Bicycle Components
Squirt LLC
Storck Bicycle GmbH
The Biking Solution
The Caitlin Raymond Int’l Bone Marrow Registry*
Thomson
Thule, Inc.
Topeak/Todson Inc.
Uvex, Sports Inc.
VP Components Co Ltd.
WTB
Yakima Products Inc
Zipp Speed Weaponry

Well, I’ve been taking so long to write this post because of the game that’s been on in the background that I now know who won the game. Sorry, Boston. At least Tampa’s manager, Joe Maddon, is an avid cyclist, right?

See you in Providence!

In case you missed this awesome event at this year’s Interbike. A lot of hard work went into producing the first Urban Legend fashion and art show by the Interbike operations and Momentum magazine teams in a few short weeks leading up to the show. Bravo!

In busy planning mode for our new OutDoor Demo East event in Providence, Rhode Island right now. Can’t wait to get back to my New England roots for a week. Such an awesome bike culture back east that sometimes gets overlooked by the mainstream bike media. Great clubs, teams, events, associations, manufacturers, people, scenery and passion for cycling.

Hearing from some of the exhibitors who will be at the event about some of their plans and it seems like no one is holding back and this will be a great event with lots of bikes and gear to try out. Jamis plans to bring no less than 40-50 models of bikes. Specialized just signed up to exhibit. Chris King should be showing their new bottom brackets and brown anodizing that was a big hit out West two weeks back. Haro, Masi, Storck, Giant, Scott USA, Santa Cruz, KHS, Felt, Zipp and BMC, to name a few, are all top brands that will be showing their lines and bikes to East Coast dealers. Regional suppliers Cannondale, Mavic, Pedro’s, Thule and Downeast will be their representing the best in Northeast bike and gear innovations. Civia, Salsa, Kuota, Fuji, Fox Racing Shox, Niterider… the list goes on. This event is the real deal.

I’m planning to head east a bit early to visit some shops in New England before the Demo. Shame I’ll have to miss the Gloucester Cross race this weekend. Last time I went to that race was back in 2000. Richard Fries and Chris Zigmont of Pedro’s are still the announcers and they are a treat to listen to while enjoying some tough New England style cross racing. Richard was the host of Good Morning Interbike and announced at CrossVegas and the USA Crits Finals at Interbike this year, by the way.

I also just learned that the Boston Bike Film Festival will be going on in Harvard Square the Friday and Saturday night prior to the Demo. I’ll probably be staying with some friends in the Boston area prior to Providence and I’d love to go to the festival. Wow – just noticed that the Head of the Charles is that same weekend. Will be hard to avoid, of course, but would love to see a bit of that since I raced there in ‘91 (6th place in the Club 4’s, by the way).

We really want this event to take off and become a real fixture on the east coast calendar. We see a lot of potential to build this into something bigger than just a trade-only event and really tap into the regional bike culture. I hope that East coast retailers see what we are trying to do for them in creating this event. We know that the expense of sending your staff out to Vegas each year is not trivial and a few of you have had to choose not to attend because of the cost or to just send the owner or buyer. So much of Interbike and the Demo are a real benefit to all staff members to get them up to speed on the latest gear and industry knowledge. This is the real reason for OutDoor Demo East: get as many of your buyers, mechanics, sales and staff members to ride the latest in bikes and cycling gear, learn from the SRAM and Mavic technical clinics, educate yourselves at the NBDA’s Super Seminars at ODDE and meet the people behind the brands.

Interbike and some of the best companies in the industry are placing a first-class trade event in your own backyard – take advantage of it! Let’s see the best East Coast, New England and Mid-Atlantic shops in Providence on the 21st and 22nd! Prove us right that the East Coast is worthy of its own trade event! If you’ve skipped a few Interbikes or sent less staff because of travel costs or timing, here’s your chance to reconnect with the best in the industry. We’re all looking forward to seeing you there!

So now that I’ve got more than one, I guess this is now a series: Guitar Ted on the Latest in 29′ers. I first caught him last April at Sea Otter for his comments on what was new in two-niner land and he did a great job in one take. Ran into him again at the OutDoor Demo last week and asked him to do another one. What a pro: on the fly in one take. Enjoy:

Got this from TJ at Sportgenic, sponsors of the Social Media Panels Seminars at Interbike last week, via Twitter this morning. As he put it, this video from Salon.com’s Mark Benjamin exploring the range of uses for his new Xtracycle is “classic”. Here’s the article that goes along with the video. Ed Begley Jr. would be proud.

Here’s another highlight video from our friends at Cyclefilm. This one is from the Lance Armstrong press conference that took place at Interbike last Thursday morning. For your viewing pleasure in case you missed it or if you were there and want to relive the event. Definitely worth a view. Supporting cast includes: Greg LeMond, Don Catlin, Taylor Phinney, and 200 members of the cycling and non-endemic press. Also, look for Eddy Merckx following Lance as he enters the room.


Lance Armstrong Returns – Press Conf Las Vegas from CYCLEFILM on Vimeo.