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	<title>Comments on: Bike Industry Adresses Major News Headlines</title>
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	<link>http://www.interbiketimes.com/2006/09/06/bike-industry-adresses-major-news-headlines/</link>
	<description>The Official Blog Of Interbike</description>
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		<title>By: Interbike Times &#187; Archives &#187; Article: Year of the Bike in 2008?</title>
		<link>http://www.interbiketimes.com/2006/09/06/bike-industry-adresses-major-news-headlines/comment-page-1/#comment-25561</link>
		<dc:creator>Interbike Times &#187; Archives &#187; Article: Year of the Bike in 2008?</dc:creator>
		<pubDate>Sat, 01 Mar 2008 00:13:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.interbiketimes.com/bike-industry-adresses-major-news-headlines/#comment-25561</guid>
		<description>[...] the growth of the use and acceptability of the bicycle as a legitimate form of transportation and dynamic solution to many of these problems. (That last point also eloquently brought up by Interbike show director, Lance Camisasca, back in [...]</description>
		<content:encoded><![CDATA[<p>[...] the growth of the use and acceptability of the bicycle as a legitimate form of transportation and dynamic solution to many of these problems. (That last point also eloquently brought up by Interbike show director, Lance Camisasca, back in [...]</p>
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		<title>By: Spinopsys &#187; Blog Archive &#187; Coasting with our friends</title>
		<link>http://www.interbiketimes.com/2006/09/06/bike-industry-adresses-major-news-headlines/comment-page-1/#comment-60</link>
		<dc:creator>Spinopsys &#187; Blog Archive &#187; Coasting with our friends</dc:creator>
		<pubDate>Fri, 08 Sep 2006 04:16:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.interbiketimes.com/bike-industry-adresses-major-news-headlines/#comment-60</guid>
		<description>[...] Rich Kelly of the Interbike Times has written an interesting post about the industry in which he notes: This yearâ€™s Interbike coincides with a crucial time in our history. High fuel prices make for top news stories everyday, global warming and the environmental damages caused by fossil fuels have produced a feature film and our countryâ€™s abysmal health and obesity problems have not gone away for a minute. Industry manufacturers are presently creating dynamic products that address all of these major news headlines. [...]</description>
		<content:encoded><![CDATA[<p>[...] Rich Kelly of the Interbike Times has written an interesting post about the industry in which he notes: This yearâ€™s Interbike coincides with a crucial time in our history. High fuel prices make for top news stories everyday, global warming and the environmental damages caused by fossil fuels have produced a feature film and our countryâ€™s abysmal health and obesity problems have not gone away for a minute. Industry manufacturers are presently creating dynamic products that address all of these major news headlines. [...]</p>
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		<title>By: James</title>
		<link>http://www.interbiketimes.com/2006/09/06/bike-industry-adresses-major-news-headlines/comment-page-1/#comment-59</link>
		<dc:creator>James</dc:creator>
		<pubDate>Thu, 07 Sep 2006 15:59:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.interbiketimes.com/bike-industry-adresses-major-news-headlines/#comment-59</guid>
		<description>I couldnâ€™t agree more. Sure I love seeing the latest cool new performance oriented bikes. Personally, I own several road bikes and mountain bikes as well as a cross bike and a track bike. Like a lot of people out there, my love for racing bikes will never change. Still, the products that excite me the most right now are the ones that target the general population rather than the same old core market of recreational cyclists. I think that is the area where innovative product design can best serve the bicycle industry right now.  

Not only do I applaud Shimano for the coasting group, but also Trek for integrating that group into the design of the Lime. Trek already has a pretty full line of bikes in their â€œLifestyleâ€ catalog. In addition to the nice fitness bikes and hybrids, products like the Portland and the Soho target customers who are likely to use the bikes for transportation. The Lime goes one step further in targeting the people out there who do not currently think about bikes at all. I know that I sound like a broken record on my blog talking about the need for the industry to reach out to new customers, but I really think what Trek is doing is great. I hope to see more of the big bike companies making a real effort to create commuting bikes that appeal to â€œcool consciousâ€ young people. Smaller companies like Biomega do a great job of that, but there is still plenty of room in the market place. I canâ€™t wait to see what everyone is offering toward that end at this yearâ€™s Interbike.</description>
		<content:encoded><![CDATA[<p>I couldnâ€™t agree more. Sure I love seeing the latest cool new performance oriented bikes. Personally, I own several road bikes and mountain bikes as well as a cross bike and a track bike. Like a lot of people out there, my love for racing bikes will never change. Still, the products that excite me the most right now are the ones that target the general population rather than the same old core market of recreational cyclists. I think that is the area where innovative product design can best serve the bicycle industry right now.  </p>
<p>Not only do I applaud Shimano for the coasting group, but also Trek for integrating that group into the design of the Lime. Trek already has a pretty full line of bikes in their â€œLifestyleâ€ catalog. In addition to the nice fitness bikes and hybrids, products like the Portland and the Soho target customers who are likely to use the bikes for transportation. The Lime goes one step further in targeting the people out there who do not currently think about bikes at all. I know that I sound like a broken record on my blog talking about the need for the industry to reach out to new customers, but I really think what Trek is doing is great. I hope to see more of the big bike companies making a real effort to create commuting bikes that appeal to â€œcool consciousâ€ young people. Smaller companies like Biomega do a great job of that, but there is still plenty of room in the market place. I canâ€™t wait to see what everyone is offering toward that end at this yearâ€™s Interbike.</p>
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		<title>By: Tim Jackson</title>
		<link>http://www.interbiketimes.com/2006/09/06/bike-industry-adresses-major-news-headlines/comment-page-1/#comment-58</link>
		<dc:creator>Tim Jackson</dc:creator>
		<pubDate>Wed, 06 Sep 2006 22:10:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.interbiketimes.com/bike-industry-adresses-major-news-headlines/#comment-58</guid>
		<description>As an industry, we need to be pursuing each and every customer... but especially the recretional cyclists. The non-racers are where the future of the industry lies. Masi doesn&#039;t exactly fit that category, but that doesn&#039;t mean I don&#039;t see the writing on the walls. The industry is facing a potential market of baby boomers who are getting older and don&#039;t exactly have the lower back flexibilty they once did. Maybe even the really fit weekend warriors would simply like a nice comfortable bike for corner store trips or boardwalk cruises with the family. Whatever the driving need, they market exists and I salute Shimano for investing so heavily in &quot;potential&quot;. If more of us in the industry did the same, we&#039;d all be a little healthier.</description>
		<content:encoded><![CDATA[<p>As an industry, we need to be pursuing each and every customer&#8230; but especially the recretional cyclists. The non-racers are where the future of the industry lies. Masi doesn&#8217;t exactly fit that category, but that doesn&#8217;t mean I don&#8217;t see the writing on the walls. The industry is facing a potential market of baby boomers who are getting older and don&#8217;t exactly have the lower back flexibilty they once did. Maybe even the really fit weekend warriors would simply like a nice comfortable bike for corner store trips or boardwalk cruises with the family. Whatever the driving need, they market exists and I salute Shimano for investing so heavily in &#8220;potential&#8221;. If more of us in the industry did the same, we&#8217;d all be a little healthier.</p>
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